Leaders Perception Magazine is currently running an interview series called – What Are The Top 5 Mistakes People Make When Starting A New Business?
Today, we had the opportunity to interview Rodney Warner who is a CEO at Connective Web Design.
Interviewee Name: Rodney Warner
Company: Connective Web Design
Rodney Warner’s favourite quote: If you want to grow you have to do something different from the majority of people
Thank you so much for joining us today! Tell us a little bit about yourself. What is your backstory?
Rodney Warner : I am Rodney Warner, CEO of the full-service marketing agency Connective. Connective is the top Los Angeles web design agency offering custom web design and development services to businesses in the US
In your opinion, what makes your company stand out? Any examples?
Rodney Warner : Team work is important for a company to stand out strong. As a forward-thinking web design company, we deep dive into your organization’s strengths, goals, and pain points. We learn what matters most to clients, and, from there, we recommend the best digital strategy to show brand in the best possible light that connects with audience.
What are the TOP 5 mistakes people make when starting a new business? Please share advice/examples for all of them.
Rodney Warner : The biggest mistake people make when starting a new business is not defining their target market and audience. They are so focused on developing a product that they forget to gather feedback from their prospective customers. This information is essential to be used as a basis for improvement. Without customer reviews, they would not be able to know what their product lacks and where it needs to be upgraded. It makes it vital for new owners to understand the market and customers for whom they started the business.
Conducting thorough market research can help businesses better understand what consumers are looking for and how to reach them.
Leaders Perception magaizne would like to thank Rodney Warner for the time dedicated to completing this interview and sharing their valuable insights with our readers!
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