Leaders Perception Magazine is currently running an interview series called – Leadership in Times of Crisis
Today, we had the opportunity to interview Cameron Heinz who is a President at Mobility Nest.
Interview with Cameron Heinz, President of Mobility Nest: Scaling an E-commerce Business to Success
Thank you so much for joining us today! In this interview, we have the pleasure of speaking with Cameron Heinz, the President of Mobility Nest, an e-commerce venture that has seen remarkable success. Cameron will share his backstory, the inspiration behind starting his business, and the initial challenges he faced. Additionally, he will discuss a pivotal moment and strategy that played a significant role in scaling his e-commerce business to success. Let’s dive in and learn from Cameron’s experiences and insights.
Interviewee Name: Cameron Heinz
Company: Mobility Nest
Cameron Heinz’s favourite quote: Either you run the day, or the day runs you
The Interview
Thank you so much for joining us today! Tell us a little bit about yourself. What is your backstory?
Cameron Heinz : I set up my first business when I was 10 years old. It was called Marvel Mania. I shut it down quickly because I got an email from a Shopify representative asking for proof and documentation if I could sell Marvel products. I would sell these 2D light figures of Captain America, Iron Man, etc. My second store, I started my sophomore year of high school. So this was 2019 – 2020, I think. It was called Soulmates Co. This was my first successful store. I would sell necklaces and bracelets to couples. I did about 50K in revenue which is pretty good profit. Margins weren’t the best so it’s not as good as 50K sounds.
My third store was called Heez Watches. I spent all the money I made from Soulmates Co. to make this watch company – but I didn’t have any money left for marketing so I had to shut down the business. But I had all the inventory already. It took a long time to design it and get the molds. So I currently have 300 watches sitting in four massive boxes in my room.
What inspired you to start your e-commerce venture, and what were the initial challenges you faced?
Cameron Heinz : I’ve always had a business sort of mindset, and it’s quite challenging at times just because I’m so young, especially when it comes to legal aspects. I had to create Mobility Nest all under my mom’s name because when I first started, I was 17 years old. And then when I turned 18, I switched it all over under my name and I got banned from Shopify Payments because they realized I was under 18 the whole time. For the first 6 months of my business, my Google Ads account was also suspended. Things were not looking great. However, I have overcame the struggles and ended up in a great position.
Can you share a pivotal moment or strategy that played a significant role in scaling your e-commerce business to success?
Cameron Heinz : A pivotal moment was onboarding my business partner, Trevor. He’s 35% of the company and he does everything related to Google Adsense. We met through networking. I would ask him questions originally as he ran a business that does better than Mobility Nest. He’s very smart when it comes to this whole thing.
Eventually, he just pulled the question of if he could be part of Mobility Nest. I thought about it hard because by that point I was not making much profit. I said yes and that was a good turning point in my business, honestly. He did all the Google ads very successfully, and the growth was pretty rapid.
Leaders Perception would like to thank Cameron Heinz and Mobility Nest for the time dedicated to completing this interview and sharing their valuable insights with our readers!
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